Friday, October 21, 2005

Niche Publications

If you really think that cutting niche content
and publications is going to
keep readers, think again. By getting rid of the
original one-of-a-kind
aspects of a newspaper, you're stripping its
character.
Plus, you don't keep readers or win new ones by
pissing them off. Just
because they haven't been profitable doesn't mean
people don't read them or
want to read them.

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